I help small businesses improve their websites, packaging, and marketing through practical, conversion-focused design.

From ecommerce UX and product presentation to campaign assets and customer experience, I turn rough ideas and messy systems into clearer, more professional design.

Product & Ecommerce UX Designer based in the UK

Selected Work

Practical design projects focused on improving ecommerce experiences, product presentation and customer communication

Ecommerce

Making a complex ecommerce catalogue easier to explore

Packaging

Connecting packaging with the wider customer experience

Packaging & Product Design

Box designs, inserts, flyers, product presentation, print assets and customer-facing materials.

Website & Ecommerce Support

Landing pages, Shopify improvements, product page layouts, UX fixes and customer journey improvements.

Social graphics, ad creatives, launch visuals, email graphics and branded promotional content.

Campaign & Marketing Assets

£500+

£350+

£450+

Services

What can I offer you?

How I work

A straightforward process built around understanding the problem, creating the right solution and making sure it works in practice.

Understand

We establish what you need, who it's for and what success should look like.

Untangle
Design
Refine

I identify the confusing, inconsistent or ineffective parts of the current experience.

I turn the findings into a focused solution built around the business and its customers.

We review the work in context, improve the details and prepare everything for use.

Practical design for businesses that need things to work, not just look good.

I work across ecommerce, packaging, branding and marketing to help small businesses present themselves more clearly and professionally.

Whether it’s improving a Shopify site, designing packaging, creating campaign assets or making a product easier to understand, my focus is simple: better clarity, better trust, better customer action.

About me

Not sure what you need yet? Tell me what you’re working on and I’ll help shape the right design approach.

Based in Leeds, United Kingdom

Callum Lonsdale

Ecommerce UX, product presentation, packaging, and campaign design for brands that need clearer customer experiences.

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